Author Archive

4 Important Parts You Must Include In Your Salesletter

Friday, April 17th, 2009

Much has been written on the structure of a sales letter, and copywriters everywhere all have their own opinions about what must be included in a sales letter or promotion.

The Role of the Copywriter

Sunday, April 5th, 2009

Business owners often wonder: what exactly does a copywriter do? There’s no secret to it. The copywriter’s job is to persuade your readers to take a desired action.

Adsense: What It Is And How It Works

Thursday, December 18th, 2008

Adsense is a service owned and operated by Google. Adsense lets website owners earn advertising dollars by showing ads on their websites. Google supplies the text, image and video ads that show on websites in the Adsense network. Which advertisements appear is determined by the keywords and content that exists on the website.

You Can Get Traffic to Your Website – Fast!

Monday, September 8th, 2008

Do you have a website? If so, you absolutely need traffic.

How to Manage Email Marketing For Your Business

Sunday, September 7th, 2008

Email marketing can be an extremely effective means of marketing your products and services. It is used by large and small companies, by non-profits, and every type of organization imaginable. It is so widely used because it works.

Learn Copywriting in Five Steps

Friday, August 29th, 2008

Copywriting is a skill that can help you in many aspects of your business. Learning it is a worthwhile endeavor, whether you are a business owner looking to write better ads, or wishing to pursue a freelance writing career.