UQube TagIt is the easiest, most cost effective way to request, assign and track 800#s, URLs and tracking codes. It streamlines the entire marketing workflow processes, from the agency, to the call center, web-group, and marketing department. It helps to ensure that the organization trusts marketings reporting and when a customer calls or clicks to place an order, the customer is successful.
Four fundamental issues of a direct response marketing campaign which are the same reasons a CMO is kept up at night (What keeps CMOs up at night) are:
1) Customer calls a toll free number that is not working or the customer is pitched the wrong product because the call center received the wrong script
2) Customer received an offer that does not match the URL so the discount is not working, so the customer does not buy the product
3) Performance reporting is compromised because all of the marketing campaigns are colliding into 1(one) toll free numbers or 800 number; and
4) no tools to prevent 1,2, or 3 because the marketing professional has no control over the process of assigning 800#s, landing pages, coupon codes or affiliated codes.
Marketing practitioners are continually seeking best practices to reduce costs, and ratchet up sales revenue. UQube TagIT is one of the secrets for exceptional marketers. Tag IT is a web-based application that streamlines the campaign setup process. It can reduce hours to minutes or even seconds. In fact the larger the marketing organization the larger the savings states Glenn Hughes, Upper Quadrants Vice President of Market Level Analysis.
In some case there are hundreds of thousand of marketing spend dollars at stake, if not millions. Marketing people understand how critical it is to have the channel configured and aligned with the correct offer, script, coupon code, call-center, landing page, etc., etc.
With UQube TagIt in about 2 minute a marketing practitioner can be finished assigning all their 800 numbers, tracking tags, landing pages.
Tag IT has been unbundled from the Enterprise Application UQube.
Proven and battle tested TagIT, formerly part of the enterprise edition of UQube, is certain to lower marketing costs, increase a marketing departments efficiencies and eliminate common human oversights. By systematically managing 800 numbers, toll free numbers, landing pages, URLs and promo codes a marketing professional can complete their work in minutes from what used to take hours or even weeks.